Gydence Group Launches | Redefining MRX with Next-Gen Methodologies & Insights
TORONTO & DALLAS, March 12, 2025 – Gydence Group, a next-generation market research firm, is proud to announce its official launch, bridging time-tested research methodologies with AI and machine learning to deliver reliable, actionable insights at record speed. Founded to address the fragmentation and declining data quality plaguing traditional market research, Gydence Group sets a new standard for how organizations gather and apply insights in an ever-evolving, data-driven world. With teams positioned in both Toronto and Dallas, the firm offers deep expertise across North America, meeting the evolving needs of businesses throughout the continent.
Leading the charge is Raj Manocha, former CEO of Methodify and Chief Client Officer at Sago, who now serves as Chief Executive Officer of Gydence Group. “Market research has been in dire need of an overhaul,” Manocha says. “By fusing established methodologies with cutting-edge technology, we’re giving businesses the clarity and confidence they need to make faster, more impactful decisions.”
Manocha adds, “Fragmented data and black-box analytics have left too many executives guessing. At Gydence Group, we refine, validate, and transform data into intelligence that can be acted on immediately—empowering leaders with research they can trust and use to move their organizations forward.”
For more information about Gydence Group’s advanced tracking, holistic segmentation, AI-powered analytics, and other innovative solutions, visit www.gydencegroup.com or contact Raj Manocha at raj.manocha@gydencegroup.com.
About Gydence Group
Gydence Group is a next-generation market research firm dedicated to delivering high-quality, tech-driven insights that guide confident, data-backed decisions. By blending proven research methods with AI and machine learning, Gydence Group addresses the industry’s “broken” research process—ensuring every insight is credible, actionable, and built for immediate impact.